Here are two excellent wee films explaining what RSS and Wikis are for, using paper. And speech. Spotted on Joshua's excellent blog, and I suggest you have a browse round the Common Craft website as well, where these two come from.
This is a short introduction to SEO from Microsoft. It's in plain English (mostly) but look out for a cracking double negative sentence.
Search Engine Optimization Tips
I stumbled across this quite useful introduction to Mobile marketing on www.clickz.com.
It is only brief, and you'll have to ignore the annoying insistance on spelling utilise with a 'z', but I think it's a pretty good summary on what it is, what you can do with it, and what to look out for.
I have created another new category - it's called “A Simple Guide”. This will be where we write little crib sheets on various topics, from the easy to the hardcore, as a resource internally and for clients. We'll be looking for people to contribute on specific topics - you have been warned…
RSS stands for “Really Simple Syndication”. It is a tool that allows you to see the latest headlines, updates and news from your favourites sites without having to visit every single site. Your RSS reader (I'll come to that) will display the headline to you, and you just need to click on it to see the story. It is really simple. Hence the name.
RSS readers.
There are a variety of ways to get your RSS feed. Some internet browsers have them built in (Firefox and the latest version of Internet Explorer, for example), or you can get an RSS reader (Feedburner is a popular one).
I find the simplest way is to set up a Google Homepage (please comment if you know or prefer another way - I'm going to tell you the one I feel most comfortable with).
Seeting up a Google Homepage is easy - when you get to Google, you'll see a link in the top righthand corner - “Personalised Homepage”.
Click on this and it will take you through to a page that looks like this. You can decide what you'd like to appear on your homepage by using this link.
You see at the top, next to the seach is “Add by URL”. If you click on this it will open a new dialogue box.
Now, what you need to do is click on the RSS feed symbol on the blog/newspaper/site you'd like to subscribe to.
This will do one of two things - if you've got a reader set up, it will happen automatically. If you haven't, you'll get a page that look like this.
Copy the URL, and paste it into the dialgue box on your Google Homepage. Hey presto, you can now see the latest posts on the blog without having to go to it.
Other resources -
