TMW Ideas

Nokia Rock up and play is an offering in conjunction with the Download festival which so far has proved to be quite creative in the digital marketing stakes (TMWIdeas passim click the Download Festival tag below for more).
The link in the email took me to the main festival website and then I had to click a link to the actual Nokia site which feels like a click to far to me but it's ok.
I especially liked the look of the festival guide with a map, a personal scheduler and 'Tell a friend' functionality. I'm not sure if it will support the GPS functions that come with some phones and tell you where you are on the map of the site but it's still a pretty interesting application.